Process

1 Empathize

Know users and their problems

• User Interviews
• Usability and Field Testing
• Data Compiling
• Empathy and Journey Mapping

2 Ideate

Come up with ideas and solve for them

• Team brainstorming
• Storytelling
• Scenarios
• Design Sprinting

3 Design

Design and iterate

• Sketches
• Wireframes
• User Flows
• Interactive Prototypes
• User Testing

4 Improve

Release and monitor for improvement

• Surveys
• Feedback Loops
• Design Systems